The scented pearl from India
Grown only in Himalayan Region of India and nurtured by snow fed rivers, Basmati is without a shadow of doubt the King of all Rices in the world. Its long slender shape and an unmatched fragrance and aroma are reflective of the age old civilization that cultivates it.
A rice of the connoisseurs, Basmati is non-glutinous and has a fine, smooth and silky texture. The rice has been favored by emperors and praised by poets for hundreds of years. In the older times, Basmati could only be grown in the special fields for the kings and was always treasured and guarded by nobles. Ordinary people were not allowed in the vicinity of the fields and taking Basmati grain was a punishable offence.
The supremacy of Basmati over other varieties is predominantly due to its unique and delicately balanced combination of a number of characteristics such as superfine (long slender) kernels, exquisite aroma, sweet taste, soft texture and delicate curvature, all of which makes it excellent for cooking. Its nut-like flavor and aroma is unique in the world. Like all naturally beautiful products Basmati Rice cannot be artificially created. It is Mother Nature (the soil and climatic conditions of the Himalayan foothills) that itself provides for its unique aroma and taste. There is no surprise that Basmati world over draws the highest premium because of its special characteristics. So it is said that - "Basmati is to rice what Champagne is to wine and Scotch is to whisky". With the passage of time, several varieties of Aromatic Rice have been developed but the mystique of Basmati remains eternal.
The Indian heritage
Basmati, the highly aromatic rice is nature's gift to the Indian sub-continent and it is India's gift to the whole world. Farmers in the northern parts of the country, at the foot of the Himalayan mountain ranges have been growing this scented rice for centuries. Basmati grown in India, they say, is as great as the land and as old as the civilization itself.
The tropical climate and soil prevailing at the foothills of the Himalayas is perfect for Basmati rice cultivation. Basmati from India is a perfect treat for the connoisseurs of sumptuous food, all over the world!
Bringing you the Best
Basmati has been cultivated in the Indian sub-continent for ages and is still grown under completely natural conditions to imbibe all the goodness that nature has to offer. However, present Indian companies who are growing, processing and exporting Basmati are at par with the best in the world and are using the State of the Art technology in their Mills. The demands and needs of the modern day consumers are kept in mind as every grain of rice, that is exported, follow pre-defined process under close supervision of experts who ensure that only the best grain is brought to you.
Transforming simple dishes into delicacies
Cooking with Basmati is real fun as the ingredient in itself is a delicacy. Initially it was only eaten by the ethnic population, Basmati is now finding favors with consumers from all over the world and various studies show that the market for Basmati has been growing at the rate of 20% per annum. Basmati is also fast becoming a part of Chefs world over are using Basmati to transform simple dishes into sumptuous delicacies ranging from indulgent ethnic Biryani to Seafood Pulaos for the health conscious.
Basmati is typically characterized by its superfine kernels, exquisite aroma, great taste, silky texture, delicate curvature and linear kernel elongation. The poets for many countries finds mention in texts from the sixteen century onwards. Basmati continuously finds mention in texts from the 16th century onwards.
The aroma of Basmati is unique and imparts its novel characteristic that is unmatched by any other grain elsewhere in the world.